The Director of Sales and Marketing is a strategic leadership role responsible for managing and developing a high-performing sales team, achieving company sales goals, and driving customer satisfaction. This position involves fostering a collaborative, world-class customer experience while developing innovative strategies for growth. The Director will oversee the creation and implementation of marketing campaigns, operational policies, and sales strategies to meet and exceed revenue and profit targets. Reporting directly to the President, the Director will play a critical role in ensuring alignment between company culture, team goals, and customer expectations.
Director of Sales and Marketing Key Responsibilities:
- Lead and develop the sales team, fostering a high-performance culture through motivation, goal setting, and professional development
- Establish and ensure compliance of operating policies and procedures
- Coach and mentor sales team to develop strong negotiation skills to ensure win-win contracts with customers
- Establish and track performance metrics and KPIs for the sales team while ensuring sustained company growth
- Provide servant leadership through coaching, mentoring, and removing obstacles for team success
- Maintain proactive communication channels with customers and ensure team accountability
- Oversee accurate maintenance of CRM (HubSpot) systems, expense reports, customer contact schedules, and pre/post customer trip activity reports
- Facilitate the execution of Legal agreements and contract negotiations
- Develop and establish a quick-response team supported by state-of-the-art processes to efficiently manage internal and external requests or issues. Hold the team accountable for maintaining proactive, timely, and effective communication with customers
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