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"I really do like XLT. I was initially drawn to XLT for its warranty, which gave me peace of mind as a first-time business owner. Now, with our second location, we see even greater benefits. The hood system keeps our kitchen cooler, and my team appreciates the comfortable environment. XLT has been the heart of our kitchen, ensuring we deliver quality pizza to our customers."

— Brianna Feldman, Owner, Buttercrust Pizza
Owner, Twisted Pizza
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Case Study: Buttercrust Pizza - A Delicious Success with XLT Ovens

Customer: Buttercrust Pizza

Location: Orlando, Florida

Owner: Brianna Feldman

Background

Buttercrust Pizza, founded by Brianna Feldman, holds a unique position in Orlando’s bustling food scene. Brianna’s journey began early in life, helping in pizza shops as a high school student. Later, she transitioned to the bar industry but returned to her roots in pizza during the COVID-19 pandemic. Her passion for creating memorable, family-friendly food experiences led to Buttercrust Pizza, where she aimed to create a welcoming, fun brand with a distinctive menu.

Buttercrust’s offerings reflect Brianna’s creativity. Her menu features classic favorites like pepperoni pizzas on her signature butter crust and more adventurous creations like the “Bruschetta Pizza” with pesto and balsamic glaze and a surprisingly popular mac-and-cheese pizza.

The Challenge

When Brianna opened her first Buttercrust Pizza location, she quickly realized the need for reliable, efficient equipment. With both traditional hand-tossed and high-hydration dough requiring varied cooking times, she needed an oven that would ensure high-quality results quickly enough to meet the demands of her growing customer base. As demand grew, Buttercrust Pizza required:

  • Efficient, Versatile Cooking: The ability to par-bake crusts and maintain consistent cook times, especially during peak hours.
  • Comfortable Kitchen Environment: Given Florida’s hot climate, managing kitchen temperature and airflow was essential.
  • Reliability and Low Downtime: As a small business owner, Brianna couldn’t afford interruptions due to equipment failure. She sought an oven with a robust warranty and dependable performance.
The XLT Solution

After evaluating options like Middleby Marshall, Brianna discovered XLT Ovens through online research. The XLT warranty and equipment design ultimately won her over. She opted for:

  • Double Stack XLT Ovens: The double stack configuration allowed Brianna to manage Buttercrust’s increased demand and meet diverse cooking requirements.
  • XLT Hood ‘Capture & Contain’ System: Known for its capture and contain feature, the XLT hood improved the kitchen’s comfort by efficiently managing heat and airflow, a critical advantage in Florida’s climate.

The features Brianna valued most included:

  • Customizable Cooking Speeds: The XLT oven’s versatility made par-baking possible, reducing customer wait times to about 20 minutes, improving service speed.
  • Enhanced Kitchen Comfort: The XLT hood system’s effective heat management and noise-canceling capabilities contributed to a comfortable, productive workspace for her team, especially in Orlando’s heat.
Results

Implementing XLT’s oven and hood system enabled Brianna to meet and exceed Buttercrust Pizza’s operational needs:

  • Faster, Consistent Service: With XLT’s par-bake capabilities, Buttercrust can serve fresh pizzas in record time, meeting customer demand even during busy hours.
  • Increased Staff Comfort: The XLT hood system alleviates heat issues, helping staff stay cool and comfortable, directly impacting productivity and morale.
  • Dependability: XLT’s warranty and design ensure reliable operation, eliminating concerns over unexpected downtimes and letting Brianna focus on her business.

Buttercrust Pizza’s partnership with XLT has been pivotal in establishing a thriving, customer-centric pizza business in Orlando. With XLT’s ovens and hood system, Brianna can maintain high standards in product quality, customer service, and staff satisfaction. The success of Buttercrust Pizza is a testament to XLT’s commitment to empowering small business owners with reliable, innovative equipment.

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